Technavio Reports Publishing Industry Will Grow by $19.2 Billion by 2026

The size of the worldwide publishing industry is anticipated to increase by 19.2 billion USD between 2021 and 2026, according to Technavio.

on Feb 21, 2023

The number of independent and self-published writers will be a prominent trend, with the publishing industry size expected to increase by USD 19.2 billion from 2021 to 2026, according to Technavio.

The size of the worldwide publishing industry is anticipated to increase by 19.2 billion USD between 2021 and 2026, according to Technavio. However, at a CAGR of 1.22%, the market's growth velocity will slow. Throughout the projection period, 63% of the market's growth will come from APAC. The research thoroughly examines post-pandemic market recovery, new product introductions, regional development potential, and the most recent trends.

The market's adoption lifecycle, from the innovator stage to the laggard stage, is covered in the research. Based on penetration, it concentrates on adoption rates in various geographic areas. The study also offers important buying criteria and drivers of price sensitivity for businesses to assess and create their development strategy.

The traditional category will contribute significantly to market growth throughout the projection period. For news publishers, traditional print newspapers represent a significant source of income. Publishers of newspapers utilize various business methods to achieve a competitive edge in the industry. In the compensated model, newspaper circulation and advertising produce money. Revenue dependent on performance or reach is referred to as the marketing model. The classified ad business model is reliant on classified ad sales. These elements will fuel the segment's growth during the projection.

Throughout the projection period, 63% of the market's growth will come from APAC. China plays a significant role in the expansion of the regional publishing sector. Also, this region's market growth will outpace other areas' markets. The expansion of the publishing market in APAC throughout the projected period would be fueled by the increasing usage of technology in the education sector, particularly in developing nations like China and India.