Frontlist | iMac Pro discontinued by Apple, listed as ‘while supplies last’

Frontlist | iMac Pro discontinued by Apple, listed as ‘while supplies last’
on Mar 08, 2021

Apple is discontinuing the production and future sales of its iMac Pro computer. The company recently updated the model’s page on its website, informing customers that the desktop computer is only available “while supplies last” and making the default configuration the only option for purchase. The ability to custom order it has been removed entirely. The iMac Pro model was first introduced in 2017 as a high-end variant, featuring specifications intended for workstation tasks such as video editing and 3D modelling. Its default configuration included a 27-inch Retina 5K display, 3.0GHz 10-core Intel Xeon W processor (boostable up to 4.5GHz), 32GB ECC memory, 1TB SSD storage, Radeon Pro Vega 56 with 8GB HBM2 memory, and four Thunderbolt 3 ports. The San Jose headquartered tech giant has confirmed to The Verge that the iMac Pro product line will cease once it has cleared all of its respective stock and supplies, but did not clarify the reason for the model’s discontinuation. It is believed that Apple will undeniably equip upcoming iMac computers with newer and more powerful ARM-based Silicon in-house processors, on top of offering different configurations to customers therefore, eliminating the need for a separate Pro model. In August 2020, Apple discontinued the lower-end 8-core model of the iMac Pro and made the 10-core version the base option instead. No price cuts came with these changes, however. The iMac Pro has always been somewhat cost-prohibitive, especially when compared to PC builds with similar specs for the price. Since the iMac Pro's debut, it's been touted time and time again as one of Apple's most powerful options. Despite this status, however, it's rarely received any refreshes or upgrades. Additionally, recent rumours suggest that the company will also fully redesign its upcoming all-in-one computer to somewhat resemble the Apple Pro Display XDR companion monitor for the Mac Pro.